Microsoft’s continued dedication to the idea of a club for the IT Elite expanded our opportunity to two additional projects. The first was to create a unique invite for their top Sales Advocates granting them exclusive access to an event at Ignite. The invite needed to be technologically savvy, sophisticated and reflective of Microsoft’s leadership in the tech field.
The top Sales Advocates would then be the first to seed out the news, to their clients (the IT Elites), of our upcoming launch of a quarterly print and interactive digital magazine. All content would be focused on Microsoft’s thought leadership and their key pillars of creativity, teamwork, simplicity, and security.
Client: Microsoft
Digital Designer Director: Cris Strittmatter
Lead Senior Digital Designer: Katie Powell
Senior Digital Designer: Joo Woo
Lead Senior Designer: Erica Park
Designer: Ellen Wong